Artistic Transgression as Creative Destruction and Entrepreneurship in the Arts

Social Theory and Commentary

What can we learn from economic radical subjectivism in the arts, specifically around creative destruction and the kaleidic world around us? 

In the last few years, I've stumbled on this older interview of Genesis P-Orridge that has really stuck in my mind. Perhaps most well known for their involvement in projects such as Throbbing Gristle and Psychic TV, and no stranger to controversy, Genesis covers a myriad of topics related to expression and censorship in the arts during the interview.  Roughly halfway through, the interviewer asks Genesis what the purpose of art even is. In answering the question, to paraphrase, Genesis brings up the idea of art as "deprogramming the mind", and as such, in relation to social norms and the status quo, an artist qua artist exists to "...question, to destroy, cut up, reposition, and collide any possibility in order to save people from being dead while they’re alive".

It’s one of those moments that just sits in your head and refuses to leave.

On its surface, Genesis’ thoughts come across as remarkably Foucauldian, especially in how they frame the role of transgression in the arts. For Foucault, transgression isn’t just breaking a rule for shock value; it’s the crossing of a boundary or societal norm. That boundary, or limit in his terms, marks in a specific temporal moment, what can be said, shown, thought of as "normal", or even permitted to exist. When someone crosses that limit, the act doesn’t just violate a norm or rule, but it may even expose its existence. It reveals the shape of the boundary by pushing through it.

In A Preface to Transgression, Foucault adds that "...transgression incessantly crosses and recrosses a line which closes up behind it in a wave of extremely short duration, and thus it is made to return once more right to the horizon of the uncrossable. But this relationship is considerably more complex: these elements are situated in an uncertain context, in certainties which are immediately upset so that thought is ineffectual as soon as it attempts to seize them." [1] Such transgressing forces can be seen as operating in a dynamic and unstable world, and as such, has remarkable affinities with the thoughts of some economists who focus on the role of time, uncertainty, subjectivism in value and expectations, and how entrepreneurs operate and navigate under such conditions.  

Despite emerging from different disciplines altogether and speaking very different semantic layers apart from Genesis and Foucault, the ideas particularly permeate in some economic writings of Ludwig Lachmann and G.L.S. Shackle, to name a few. Perhaps most often labeled as Radical Subjectivists, these authors stressed the nature of human actors navigating uncertainty, divergent expectations, and a constantly changing market order. To them, the social world is not a stable deterministic one, but one that is in flux, a continuous process, shifting and shimmering, as plans and expectations change. Lachmann famously described markets as kaleidic (akin to a kaleidoscope) insofar as actors operating within them form temporary patterns that can be shattered and rearranged with the slightest turn. As such, it's a huge coordination problem.

In such a world, equilibrium is not a destination but a mirage. Disequilibrium is the normal condition of economic life, because human values, plans, and expectations are always diverging, colliding, and cascading as time marches onwards. Within this unstable landscape, the entrepreneur becomes a kind of disruptive agent whose imaginative leap destabilizes the existing pattern of events. For these thinkers, entrepreneurs do not merely respond to opportunities in the market via arbitrage; they can also create them by reinterpreting the world in ways others have not yet seen. Their judgments, formed under radical uncertainty, ripple outward and unsettle the plans of others. Institutions, routines, and social mores or conventions can be seen as guideposts to action, but they can crumble when new paradigms emerge, just as transgressions on a line do in Foucault's formulation.
"Businessmen are explorers, sometimes suffering shipwreck by their over bold conceptions, sometimes hitting on a path leading to revolutionary technical success." 
- George Shackle in Epistemics and Economics [2]
This is where the parallel with Genesis’s artist becomes almost uncanny. The artist who “cuts up, repositions, and collides any possibility” is performing, in the cultural sphere, the same function the entrepreneur performs in the economic one. Both figures operate by disrupting settled patterns. Both reveal that the present is not fixed. Both force the system—whether a market or a cultural field—to reorganize around new forms. In both cases, the artist or the market entrepreneur must use their mind’s eye to combine higher‑order goods (capital goods) in new ways that balance against their own imaginative expectations of what the future might hold, rather than any stable blueprint inherited from the past.

An extension of these parallels appears in the subjectivist view of higher order goods and capital within a production process. Lachmann insisted that what constitutes a capital good is not the physical properties it may have, but its place within a human actor's plan. A machine, a melody, a pigment, or a software plug‑in has no fixed economic or artistic meaning on its own; its significance emerges only through the imaginative purposes of the person who employs it. For entrepreneurs, capital goods are heterogeneous elements to be recombined into new production structures. For artists, especially in music and the visual arts, the same principle holds: instruments, samples, brushes, cameras, and digital tools acquire meaning only as they are woven into a creative vision. A synthesizer is not inherently a “techno” instrument, nor is a canvas inherently “painterly”; their identity is contingent on the artist’s interpretive plan. In both domains, creation proceeds not from the objective features of the tools but from the subjective expectations, judgments, and imaginative leaps that give those tools their role in a larger pattern of action.
"The generic concept of capital without which economists cannot do their work has no measurable counterpart among material objects; it reflects the entrepreneurial appraisal of such objects. Beer barrels and blast furnaces, harbour installations and hotel‑room furniture are capital not by virtue of their physical properties but by virtue of their economic functions." 
- Ludwig Lachmann in Capital and its Structure [3] 
Scarcity imposes itself on artists and entrepreneurs alike, forcing each to choose among competing possibilities and to commit to one vision at the expense of countless unrealized alternatives. Every decision carries an opportunity cost though. The entrepreneur who allocates scarce capital to one production plan abandons others, just as the musician who spends weeks sculpting a single soundscape forgoes other compositions, or the painter who devotes herself to oil relinquishes the immediacy of digital work. Lachmann’s insight that capital goods derive their significance not from their physical properties but from their complementarity within a plan applies with equal force in the cultural sphere. A blast furnace is no more inherently "for steel" than a synthesizer is inherently "for techno" or a camera inherently "for documentation"; each becomes meaningful only as it is integrated into a larger imaginative structure. Tools, whether economic or artistic, acquire their identity through the subjective purposes of the agent who combines them. Under conditions of scarcity, this complementarity becomes the arena in which judgment operates for both the entrepreneur and the artist. They must envision how heterogeneous elements might fit together into a pattern and then stake their limited resources on that imagined configuration. Creation, in both domains, is thus an act of selective world‑making shaped by the constraints of scarcity and the possibilities opened by complementary forms.

Both entrepreneurs and artists operate within feedback loops that shape how their creations are received and how future work unfolds. In markets, profit and loss may provide signals that either reinforce or undermine an entrepreneur’s judgment. Artists, too, encounter economic signals. It could be in the form of merch sales, the number of gigs, commissions, streaming numbers, box office returns or intertwined with more diffuse forms of cultural feedback such as incommensurable critical reception, audience response, institutional recognition, or shifts in taste. Yet in both domains, feedback does not simply reward or punish; it reshapes the very landscape in which future action occurs. A successful innovation alters the expectations of consumers just as a groundbreaking artwork reconfigures the boundaries of a genre. This is where the connection to transgression becomes clear: each act that pushes beyond existing patterns forces the system—economic or cultural—to redraw its lines. Feedback, in this sense, is not merely evaluative but constitutive; it marks the moment when a transgression ceases to be an outside act and becomes the new inside, the new pattern around which others must orient themselves.

Genesis' formulation resonates with two distinct but convergent traditions, be it Foucault’s philosophy of transgression or the radical subjectivism of Lachmann and Shackle. Though emerging from different lineages, all three depict social life as a field of unstable structures continually reshaped by agents whose imaginative acts disrupt existing patterns. In this light, Genesis’s statement becomes more than an aesthetic credo; it expresses a broader insight that vitality—cultural, economic, or existential—depends on the continual unsettling of established forms.

Once this parallel is seen, it becomes difficult to ignore. Many of the most transformative moments in music mirror entrepreneurial acts in the Lachmann–Shackle sense: imaginative ruptures that destabilize institutions and force new patterns to emerge. Punk tore down the prevailing norms of prog rock. Free jazz broke the harmonic and rhythmic structures of mid‑century jazz. Not to skip on Genesis P‑Orridge and crew, industrial music with its noise, tape manipulation, and imagery created a new institutional home. Early electronic dance music in Detroit, Chicago, and Europe likewise reimagined rhythm and technology, generating new sonic landscapes and social scenes like rave culture that no equilibrium model could have anticipated. In each case, these artists created futures that could not be inferred from the past.

In a future blog post, I hope to expand on this a bit more and discuss my thoughts about how cultural institutions can shift through time and how some subcultures can emerge, wax and wane, or completely erode through the acceptance of new values and ideas among the human actors who engage within them.

Sources:
  1. Foucault, Michel. "A Preface to Transgression." Language, Counter‑Memory, Practice, Cornell University Press, 1977. p. 34.
  2. Shackle, G. L. S. Epistemics and Economics: A Critique of Economic Doctrines. Transaction Publishers, 1992. p. xii.
  3. Lachmann, Ludwig M. Capital and Its Structure. Sheed Andrews and McMeel, 1978. p. xv.

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